Founder, Reinvest Holdings
Andrea Reitano
A self-made Italian entrepreneur building across hospitality, technology and real estate, with ventures spanning London, Milan, Miami and New York.
From a young age, Andrea Reitano had different goals to his peers. He moved to Rome to study Economy and Finance, starting his university degree ahead at the age of 17. Supplementing his study with a job managing short lettings, he became exposed to an international set whose aspirational lifestyle inspired him to travel. So, with eight exams to finish, Andrea dropped out of university at 19, moved to London and began to learn English. What started as a two month stay turned into nine years, a lucky break, and the beginning of his journey into the hospitality industry.
Pressure from family back in Italy meant that Andrea had to justify his sudden change of heart. To stay in London he needed an excuse, and immediately looked to his greatest and unceasing passion: food.
For Andrea it is not the Michelin star or the fine dining that makes a restaurant great or elevates the food. It is the honesty, simplicity, memories and meaning that make culinary experiences unforgettable. His ideas are realised in projects like Santo Mare in Marylebone, Osteria Romana in Knightsbridge, Osteria Napoletana in Notting Hill, Forte Dei Marmi and Sopra in Miami, and FORTE in Milan.
Food makes up 51% of a restaurant. Service, design and ambience should make up the remaining 49%, but it is the food that should be given the greatest attention.
Andrea Reitano
Each concept looks different on the surface, whether a seafood restaurant, an intimate traditional dining room or a private members' club. Underneath, they share the same values: quality over quantity. In too many restaurants, especially in London, the formula has been flipped, with disappointing results. Andrea stays focused on what matters.
Today, Andrea Reitano divides his time between London, Miami and New York. Under his company, Reinvest Holdings, he plans to develop and open eight restaurants internationally, from concept to reality. He has also co-founded the marketing company SocialAsk and an olive oil brand called Panta Rei.
Portfolio
